Tuesday, April 17, 2012

Zombies Want to Give YOU a Free Funeral!


The organizers of Run For Your Lives (an event I'm participating in Aug. 18 in Wright City, Mo.) is using shameless promotional tactics to provide YOU with $5000 for your eventual funeral.

Totes awesome, right???

Here's the info:

Check the actual ad HERE.

We're about to do something incredibly stupid...

And we need you, our creepy loyal fans, to help spread the absurdity.

We’re running the above ad in today's edition of the Wall Street Journal (yes, that Wall Street Journal).

For those of you who are too lazy to click on it, the ad announces that we’re on the hunt for people to advertise our URL (
runforyourlives.com) on their future tombstone. We call this marketing tactic “Deadvertising”.

In exchange, we’ll select three people to win $5,000 to cover the cost of their eventual funeral costs. Win-win? We think so.

This concept will shock some people, and potentially anger some. But, mainly, we hope that it will get them talking. And this is where you come in…

Share the
Deadvertising Web Page and the ad image anywhere you can on the Interwebs. Let's see how many people we can piss off in the process to achieving world domination.

Love you longtime,

Your [insane] friends at Run For Your Lives.

P.S. Things are about to get real entertaining on our
Facebook Page.

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